Great Week


To deliver a great pitch, do the following:

  • Get clear about the goal of your pitch – use PIR
  • Think about who your audience is – use the impact triangle
  • Rehearse, Rehearse, Rehearse, and remember the following:
    • Breathe slow and low.
    • Speak louder and slower. (Assertive people appear to control time).
    • Root your posture.
    • Keep it short and simple.
    • Make eye contact.
    • Use pauses.


Prepare thoroughly for giving your pitch, considering the following 7 things:

  1. Problem – identify a problem worth solving, e.g. “Transferring photos from mobile phones to laptops is complex and time-consuming”
  2. Solution – explain your solution
  3. Target Market – talk about the market segments you’re targeting, how many people are in each segment, and the total amount they spend
  4. Competition – what differentiates you from the competition?
  5. Team – talk about how your team has the skill set to execute your vision
  6. Financial Summary – how are you going to make money and what expenses are you going to have?
  7. Milestones – talk about your upcoming goals and when you plan to achieve them

Resources/References/Case Studies/:

Upstarts’ links:

  1. Week 13 Highlight video:
  2. Social Innovator Profile: Raymond Ackerman Academy Teams: profile-raymond.php
  3. Pro-Circuit Coach Profile: Richard Jameison: profile-richard.php

Slide Share:

  1. Raymond Ackerman Academy Teams:
  2. Richard Jameison: