Creative Director/Graphic Designer at The Good Vibe Co./Next CT
"Branding is your DNA"
“I’m one of the few people I know that can say I have always loved what I do for a living. I feel super lucky to have chosen a path from my heart, and when I work on projects like UCT Upstarts, I not only have the best fun, am stimulated down to my DNA, but I feel like I am really contributing to something bigger. Conceptulising ideas that make a difference, is certainly the way forward for me, and hopefully you too! I get to design and turn dreams into reality. What more could you ask for! Next Cape Town office offers a full range of strategic and creative services. Previously Ching Chong Cha Design, I now head up Next Cape Town. My career includes a number of local and international awards; I was the creative director of “Real Simple”, the popular home decor magazine where I oversaw significant growth in circulation; I lectured Communication Design at AAA for a couple of years, and I've be the Creative Director of my own design studio for several years. I am the author and designer of “Sushi Made Easy” – commercially published and still in print after 14 years, and have recently started up a partnership which aims to spread Good Vibes – The Good Vibe Co.”
Why do you want to be part of UCT Upstarts? “This programme is what will turn our country around, so we can imagine a New Africa. You know the quote "Be the change you want to see in the world", well UCTUpstarts is how to be that change. I am so proud to be part of it!”
HOW DO YOU ‘IMAGINE A NEW AFRICA’? “I imagine a New Africa that every citizen is proud to live in. Every citizen has a home over their heads and food on their table and is contributing to society. A continent that is known for overcoming all obstacles, and known for brilliant design and brilliant ideas, and known for the beautiful warm happy people who live here.”